Edaltec had a pretty serious problem. They did not have a unified brand, they did not have a brand manual or a direction to follow. Whenever they needed to create material for their company, they had a company fair or visits to potential clients, they had to improvise in their presentations, colors and even logo. We managed to unify all this by designing a brand that would appear more professional and modern, according to the profile they wanted to personalize. Edaltec sought to be a powerful, disruptive brand that would stand out from its competition, especially that would be attractive to potential customers and consistent with its products and sub-brands.
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